Digital Data Analyst (Adobe SiteCatalyst or Google Analytics)
Job
Summary:
The Digital Analyst supports the Walt Disney World MDX App digital ecosystem.
They generate and implement technical requirements for analytics, develop and maintain regular reports, conduct both planned and ad hoc analyses, and perform deep dives to tell the story of performance and deliver insights to a variety of audiences.
They use their passion for analytics and digital technology to deliver insights that drive decision-making across the organization, including Technology, Product Development and Marketing Strategy and others.
They collaborate across teams on best practices for digital app analytics implementation, analysis and communication.
To succeed, the Digital Analyst will enjoy working with multiple partners, have a proactive approach, and use their ability to tell and support a story based on quantitative findings.
The team you will be joining is experienced, collaborative, and diverse in thought and background.
This is a strong opportunity to improve your digital analytics skills while supporting a globally recognized brand while working with team members who are expert in the space and will take the time to teach and coach.
In addition, The Walt Disney Company offers competitive benefits, structured mentorship programs, learning opportunities and internal groups for a variety of interests and backgrounds.
Responsibilities:
Act as a MDX App digital analytics subject matter expert within assigned space, representing aspects like data collection and use cases for solving business questionsCollaborate with product, technology, implementation specialists, and analytics partners to determine data needs, and ensure the implementation and collection of that dataManage the compilation and dissemination of regular (e.
g.
weekly, monthly, quarterly, etc.
) reports on performance of the Walt Disney World MDX App channel.
Generate insight from site data and communicate opportunities or issues.
Work with implementation specialists to validate mobile app tracking.
Design effective and impactful reports and visualizations for business and technical audiences.
Leverage analytics to continuously recommend optimization tactics that will improve engagement performance.
Support business unit teams, product management groups and other teams with ad-hoc reporting and in-depth MDX App analysis.
Define and execute quality assurance procedures to ensure accuracy of analytical output.
Create presentations to highlight analysis and tell the story.
Basic
Qualifications:
3
years relevant work experience in an analytical field2
years of experience with web analytics tools such as Adobe SiteCatalyst or Google AnalyticsExperience with Adobe Mobile App AnalysisAbility to design tagging strategies and effectively QA analytics tracking on mobile platformsExperience with push and in-app messaging analyticsAbility to derive actionable insights from data and effectively guide decision-makingAbility to manage multiple priorities in a fast-paced, complex business environmentExcellent written and verbal communication skillsProactive problem-solving and critical thinking skillsAbility to manage time effectively and consistently meet deadlinesProficient in Microsoft Office suitePreferred
Qualifications:
4
years web analytics experienceTravel industry and ecommerce experienceAbility to apply statistical rigor to analysesKnowledge of mobile app/web page construction and/or user experience designExperience with business intelligence toolsExperience with SQL, Hive, SAS and/or other programming languagesRequired EducationBachelor's degree in analytical/quantitative field - e.
g.
statistics, economics, mathematics, marketing analytics, finance, engineering or equivalent work experiencePreferred EducationMBA or Master's degree in an analytical/quantitative field or equivalent work experienceSalary:
$9.
39 - $18.
62.
Estimated Salary: $20 to $28 per hour based on qualifications.
Summary:
The Digital Analyst supports the Walt Disney World MDX App digital ecosystem.
They generate and implement technical requirements for analytics, develop and maintain regular reports, conduct both planned and ad hoc analyses, and perform deep dives to tell the story of performance and deliver insights to a variety of audiences.
They use their passion for analytics and digital technology to deliver insights that drive decision-making across the organization, including Technology, Product Development and Marketing Strategy and others.
They collaborate across teams on best practices for digital app analytics implementation, analysis and communication.
To succeed, the Digital Analyst will enjoy working with multiple partners, have a proactive approach, and use their ability to tell and support a story based on quantitative findings.
The team you will be joining is experienced, collaborative, and diverse in thought and background.
This is a strong opportunity to improve your digital analytics skills while supporting a globally recognized brand while working with team members who are expert in the space and will take the time to teach and coach.
In addition, The Walt Disney Company offers competitive benefits, structured mentorship programs, learning opportunities and internal groups for a variety of interests and backgrounds.
Responsibilities:
Act as a MDX App digital analytics subject matter expert within assigned space, representing aspects like data collection and use cases for solving business questionsCollaborate with product, technology, implementation specialists, and analytics partners to determine data needs, and ensure the implementation and collection of that dataManage the compilation and dissemination of regular (e.
g.
weekly, monthly, quarterly, etc.
) reports on performance of the Walt Disney World MDX App channel.
Generate insight from site data and communicate opportunities or issues.
Work with implementation specialists to validate mobile app tracking.
Design effective and impactful reports and visualizations for business and technical audiences.
Leverage analytics to continuously recommend optimization tactics that will improve engagement performance.
Support business unit teams, product management groups and other teams with ad-hoc reporting and in-depth MDX App analysis.
Define and execute quality assurance procedures to ensure accuracy of analytical output.
Create presentations to highlight analysis and tell the story.
Basic
Qualifications:
3
years relevant work experience in an analytical field2
years of experience with web analytics tools such as Adobe SiteCatalyst or Google AnalyticsExperience with Adobe Mobile App AnalysisAbility to design tagging strategies and effectively QA analytics tracking on mobile platformsExperience with push and in-app messaging analyticsAbility to derive actionable insights from data and effectively guide decision-makingAbility to manage multiple priorities in a fast-paced, complex business environmentExcellent written and verbal communication skillsProactive problem-solving and critical thinking skillsAbility to manage time effectively and consistently meet deadlinesProficient in Microsoft Office suitePreferred
Qualifications:
4
years web analytics experienceTravel industry and ecommerce experienceAbility to apply statistical rigor to analysesKnowledge of mobile app/web page construction and/or user experience designExperience with business intelligence toolsExperience with SQL, Hive, SAS and/or other programming languagesRequired EducationBachelor's degree in analytical/quantitative field - e.
g.
statistics, economics, mathematics, marketing analytics, finance, engineering or equivalent work experiencePreferred EducationMBA or Master's degree in an analytical/quantitative field or equivalent work experienceSalary:
$9.
39 - $18.
62.
Estimated Salary: $20 to $28 per hour based on qualifications.
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